Ever wonder why the term “custom made” usually comes with a much more expensive price tag? Well, because it’s custom. It is specifically designed to what you would want it to be. A lot of companies nowadays, especially the smaller start-up companies, are using website templates instead of hiring a separate person to custom design it for them.

The main reason why they do this is to save up on costs. They also have a time factor in mind or they might want to have a consistent quality for their website. Whatever it may be, website templates are becoming more and more popular today.
So what exactly is a website template? It is a ready-made design for the website; consider it the basic skeleton for which you would just have to fill in the flesh. It usually includes several images with some sort of navigational system, Flash animation in some cases and sample pages. There is nothing in it–it is all empty and ready for you to fill in with whatever content you may want.
So why use this instead of a designer or vice-versa?
It is not practical to not spend money on a designer and come up with a website that seems to have been taken out of the trash can. However, with the templates, you can browse though several examples and you can narrow down the ones you like or the ones that are more relevant to your company’s image. Remember that these templates are designed by professional designers and they employ everything that a website should have.